This is where it all starts. The first step in every brand identity design is understanding and articulating what’s your brand about, really. What does it stand for, who does it speak to, how it should feel, what’s its place in the world. We’ll help you get the clarity you need to set your brand up for success.

What’s included in this phase?
This part of the process consists of two one-on-one sessions with you, plus plenty of brain & paperwork in studio so we can get out of this stage with a solid groundwork and a strategic roadmap for your brand.

Once we have a clear brand strategy on the table it all boils down to translating it into the exciting world of design.

We create a visual identity for your brand that tells your story without you having to speak. That connects with your clients without them even knowing you yet. That makes justice to the unique way you run your business and how you want to position yourself in the market.

What’s included in this phase?
We’ll end this process with a unique memorable logo, the kind of logo that’s best for your brand. Plus, a cohesive color palette (one that’s easy to stick to without getting bored!), typographic guidelines and other visual assets especially developed for your brand.